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RUWFC launches remaining commercial opportunities for 2026/27

Rotherham United Women FC has launched its remaining commercial opportunities for the 2026/27 season after selling every principal playing-kit sponsorship position.

Front of shirt, back of shirt, sleeve and shorts partnerships have all been secured, as revealed at our recent New Era Season Launch event at the AESSEAL New York Stadium.

The launch event saw club founder Val Hoyle honoured by the new owners, who outlined their vision for a club the whole community can get behind, whether as fans, volunteers or sponsors.

The club is now releasing details of a limited number of opportunities across training wear, digital media, matchday, player and pitchside sponsorship.

Remaining opportunities include:

  • Training Wear Sponsor – £3,000

  • Digital Matchday Partner – £1,500

  • Warm-Up Kit Sponsor – £1,500

  • Interview Backdrop Partner – £1,500

  • Pitchside Advertising Board – £350 per season

  • Player Sponsor – £300

  • Matchday sponsorship packages – from £100

The club’s Digital Matchday Partner will feature across fixtures, Starting XI, goal, half-time, full-time and Player of the Match social media graphics throughout the season, while Interview Backdrop partners will gain visibility across interviews, signing videos and other club media.

Every commercial partner will also receive promotion across the club website and social media channels, as well as access to networking opportunities throughout the season.

Scott Thorpe, co-owner of Rotherham United Women, said: “The response from businesses has been fantastic, with every major playing-kit position already sold.

“But we don’t want sponsorship to simply mean putting someone’s logo somewhere. 

“We want to work with our partners throughout the season, promote them, create content together, make introductions and help them get genuine value back.

“We’ve deliberately created opportunities from £100 through to £3,000 so businesses of every size can be part of what we’re building.”

Businesses interested in partnering with RUWFC can contact commercial@ruwfc.com.

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21 August 2026

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